Breaking

Saturday, 2 March 2019

10 Best And Smart Ways To Increase Organic Traffic To A Website

Improving your website
organic traffic can often be
challenging, but if you
apply the correct Search
engine optimization
strategies, the hard work
will eventually pay off.
Search engine traffic is
great because it’s relevant
and targeted. For most
websites, organic traffic
converts much better than
traffic from social media or
other sources. Another
great advantage is that
visits from search engines
are much more consistent.
If you want to to increase
organic traffic, these are
the most important things
to apply right now:
1. Identify your website’s
bad & good links
For the last years,
backlinks have been the
essential element of SEO.
Even though some rumors
claim that their value will
decrease in the future, but
it said that links will
remain the major ranking
factor for the coming
years.
Sure, you can get traffic
from Google, without
many links, or with just a
few of them, but the truth
is you’ll never be able to
compete with the
authoritative sites in your
industry, without building
or earning quality
backlinks.
If you are serious about
improving organic traffic
for a site, you have to
know what backlinks are
helping you with SEO and
the ones that are a threat
for your rankings. I
assume you already know
that not all backlinks are
good, and search engine
optimization is not about
the number of links you
have.
To get good results with
SEO and continuously
improve your organic
traffic, you have to
analyze all your site’s
backlinks and compare
their value. Once identified
your best backlinks, try to
get more of the same.
These are some of the
most important elements
of a good backlink:
The link is from a relevant
website in your industry
Contextual links are best
for SEO and also for
driving traffic
Links from a long and
detailed article will carry
more value
The backlink is dofollow.
For organic traffic growth,
only dofollow links will
count.
The backlink was added
by an editor and was not
automatically built
The link is from a site with
a good domain authority
and a trusted source
2. Remove and disallow
bad backlinks
You can improve your
rankings in Google by
getting rid of the bad
backlinks. It’s inevitable to
avoid bad links. All
websites have some,
including popular and
trusted sites. The more
bad links a website has,
the harder it will be to
increase its rankings and
get more organic traffic.
Too many low-quality
links can even cause
Google penalties.
After going through the
first step and analyzing all
your links, you can tag all
the ones you consider
them to be bad. If you
need assistance with
identifying your worst
backlinks, we can help.
These are the steps to
follow to clean up your
bad links:
a. After analyzing your
backlinks, you have to tag
the links you think are
bad, and you want to
remove. You can tag them
in Monitor Backlinks by
clicking on the small icon
on the left of each row.
Then click on “edit”.
A window will pop up, and
there you can tag the link
and click “submit”. I
usually tag the bad links
with the word “bad”, so I
can easily find them later.
b. Once tagged all the bad
links, you can find them
using the filters button.
Click on “tags” and select
the tag you’ve used for
the links you want to
remove.
c. Now that you’ve created
a list of your bad links,
you’ll have to try to
remove them. Do email
outreach and send a
request to the
webmasters to remove
the backlink to your
website. Here’s how to
remove backlinks hurting
your rankings.
Don’t get discouraged if
you’ll fail to remove most
of them, it happens often.
Monitor Backlinks will
automatically check the
status of your links daily
and will send you email
alerts if any of them is
deleted. Therefore, you
won’t have to check
manually if the links are
removed.
d. With the backlinks you
couldn’t remove, create a
disavow report and
submit it to the Google
Disavow Tool.
3. Blog about your user’s
questions and problems
If you have an online
business, surely you’ll get
a lot of questions from
your potential or existing
clients. Even if you have a
content-based website,
people will have questions
that need answers.
Instead of giving a short
reply to each question by
email, it’s best to write a
detailed article covering
the problems and
concerns of your users.
Why?
Because people tend to
type the same questions
in Google, and it would be
great if your website
would come up on the
first results with a solution
to their problems. That’s a
great way to drive
targeted organic traffic.
4. Be a contributor on
reputable sites in your
industry
One of the best ways to
promote your website is
to become a contributor
on the most popular
websites from your niche.
This is how you can get
your website in front of an
already established
community and
potentially get referring
traffic, but also a backlink
that will have a positive
impact on your SEO.
Be aware that guest
blogging on low-quality
websites might have a
negative impact instead.
Therefore, you have to be
very selective when
choosing the website you
are writing for. Read more
about guest blogging
strategies to drive traffic
and build links.
5. Do keywords research
and create a keyword
database
Keywords research is a
very important process for
search engine
optimization as it can tell
you the exact phrases
people are using to search
on Google. Whenever you
write a new blog post, you
have to check the most
popular keywords, but
don’t be obsessed by the
search volume.
Sometimes, long tail
keywords are more
valuable, and you can rank
for them more easily.
The best way to find
keywords is still with the
Google keyword tool.
6. Optimize your meta
data and content
The first thing Google
looks at a website is the
meta data and the
presence of keywords in
the first paragraphs of
your content. If your meta
data contains information
about the user’s queries,
your website has higher
chances to rank higher.
These are some of the
things to optimize for
better organic traffic:
Optimize meta titles,
descriptions, and
keywords
Optimize images titles,
ALT, and description
Add your most important
keywords in the first
paragraphs but avoid
keyword stuffing
7. Create quality content
on a regular basis
You’ve heard it a million
times. Content is king.
That’s true, quality content
will naturally attract
backlinks, social media
shares and overall
improve the user
experience on your site.
Good content is not
enough anymore. Your
articles have to be
outstanding and must be
much better than the one
of your competitors. Don’t
write just and useless
articles just for the sake of
publishing something
new. Instead, concentrate
on quality and make your
content stand out from
the crowd. The
competition is increasing
as we speak, and quality
will be the only way to
succeed.
8. Create a powerful
internal linking system
The easiest ways to create
backlinks to your existing
articles or sales pages is by
using a good internal
linking system. By linking
to relevant posts you’ve
written before you can
build quality links and use
the anchor text you prefer.
These links are valuable
for SEO, but will also keep
your readers spend more
time on your site.
9. Encourage readers to
link to your website
As I said at the beginning
of the article, more
naturally earned backlinks,
will help you get more
organic traffic and
improve SEO. You can
suggest your readers to
link back to your website
by having a small widget
at the bottom of your
posts. Just as you have the
social media sharing links,
an embedded linking
widget will increase the
chances to get more
backlinks.
However, don’t directly
ask anyone to link to your
website. The goal is to
make it easy for others to
link to your website, and
not force them to do so.
10. Monitor your SEO
progress and the incoming
links
Organic traffic acquisition
and SEO is a never ending
process. No matter how
much traffic you have now
and how well you are
doing with search engine
optimization, you should
never neglect and ignore
the SEO progress.
Always monitor how the
organic traffic is evolving
from week to week and
analyze what has worked
best and what didn’t. With
time, your website will
attract backlinks, and all of
them have to be analyzed.
Every month, do a new
analysis of the new links
and see if the ones you
received lately are good or
bad for SEO.
With the Monitor Backlinks
SEO tool, you can
automate the reporting
process and ease things up
for you. Every week you’ll
get SEO progress reports
automatically. More
importantly, when your
site earns or loses links,
you’ll be informed.
Let me know in the
comments section below
what you think.

No comments:

Post a Comment

Add This

Dont Read Along Share This
Share Button